[Selected for RIT's NASAD accreditation showcase, 2025]
Little MacDonald is a barnyard-themed playset inspired by doll houses and the design philosophy of Odin Parker. Through research, I identified a gap in the toy industry - few playsets that emphasized nature, sustainability, and caring for animals and the environment.
Little MacDonald addresses this need by encouraging children to explore and appreciate the earth through play.
Details
3D Modeling & Rendering, Brand Identity
Date
2024
Software
Blender, Photoshop, Illustrator
Materials
Wood, Leather, non-toxic paint
Process
The foundation of the project was experimenting with the intersection of Oskar Schlemmer and Jamini Roy's work. AI played a role in understanding recurring shapes and forms, and also distinct features.
Sketches
Cow v1
Cow v2
Pig v1
Pig v2
Sheep v1
Sheep v2
Refined Sketches
Storytelling
Inky, the Piggy
Her body and legs are made of wood. Her ears and tail are made of leather. Like her fellow piggies, she loves rolling around in the mud and watching the sun go down. But do not mistake her playfulness as naivety; Inky is very smart and wants to become the president of her community one day. Her presence (and her oinks) will make your anxiety go away!
Pinky, the Sheep
Made out of wood, you can see her sporting her favorite sweater in the winter, but during the hot summer months she gets a nice shearing. She loves spending time with her friends and family. You can find her prancing in the fields or laying down for a nap (she's very lazy too). Her bleats will let you know if she's hungry or not.
Ponky, the Cow
The third (but not final) star of the show. His torso and horns are made out of stuffed leather. His neck, face, snout, and legs are made of wood, and his tail is made out of leather. Since cows are very social, he loves hanging out with his friends and family. You can always find him grazing in the field with his friends or spending cozy evenings with his family. If not your alarm, his morning moos' will wake you up!
Farming Play Kits
Mushroom Kit
The mushroom farming kit is an education kit that helps toddlers understand the concept of dimension.
Dairy Kit
The kit includes 3 milk bottles, 3 eggs and holders, a block of cheese, and a block of butter and butter tray.
Vegetable Kit
The vegetable farming set features 1 cabbage, 2 turnip, 2 bell peppers, 2 tomatoes, 2 potatoes, and 2 carrots.
Brand Identity
The branding is minimal to emphasize the playful patterns on the animals.
